I agree with everything said above: expressing yourself in writing is highly beneficial for your long-term career prospects, especially if you (1) develop a personal, unique writing style, (2) have good SEO practices :)
And especially in the times of chatbots, low-personality writing doesn't make sense anymore as it is fungible. People want to follow and read content written by people, not bots.
Two little comments I'd like to add:
(1) Using your personality in writing means balancing on a thin line.
The online community is multicultural, and while for Americans some statements might appear as funny and corny, for some others they might come across as pretentious or even plain offensive.
When we read text without seeing the author's facial expression, we often have hard time reading their intentions, and that can lead to misunderstandings and conflicts.
Of course, you can learn how to smuggle your personality into your writing and still write in a universally safe and likable way, but it takes years of learning by trial and error.
(2) One needs to be patient as an online content writer.
Writing can generate multiple inflection points, but the positive impact on your career won't be linear or predictable.
As a rule of thumb, generating small amount of high-quality content improves your chances of getting viral more than generating large amounts of average stuff, yet still, you might wait years and years for getting noticed.
Most people will drop out before they ever manage to develop a proper audience. I think the approach you took (marrying online content with in-person networking) is probably optimal. And still, it will be hard to set any milestones.
Overall, I would only recommend writing to those who find genuine pleasure in it - otherwise, it is a very costly way of building a career.
Your visuals rock!
I agree with everything said above: expressing yourself in writing is highly beneficial for your long-term career prospects, especially if you (1) develop a personal, unique writing style, (2) have good SEO practices :)
And especially in the times of chatbots, low-personality writing doesn't make sense anymore as it is fungible. People want to follow and read content written by people, not bots.
Two little comments I'd like to add:
(1) Using your personality in writing means balancing on a thin line.
The online community is multicultural, and while for Americans some statements might appear as funny and corny, for some others they might come across as pretentious or even plain offensive.
When we read text without seeing the author's facial expression, we often have hard time reading their intentions, and that can lead to misunderstandings and conflicts.
Of course, you can learn how to smuggle your personality into your writing and still write in a universally safe and likable way, but it takes years of learning by trial and error.
(2) One needs to be patient as an online content writer.
Writing can generate multiple inflection points, but the positive impact on your career won't be linear or predictable.
As a rule of thumb, generating small amount of high-quality content improves your chances of getting viral more than generating large amounts of average stuff, yet still, you might wait years and years for getting noticed.
Most people will drop out before they ever manage to develop a proper audience. I think the approach you took (marrying online content with in-person networking) is probably optimal. And still, it will be hard to set any milestones.
Overall, I would only recommend writing to those who find genuine pleasure in it - otherwise, it is a very costly way of building a career.